This assessment draws on the theory of love styles proposed by psychologist John Lee. Before taking the assessment, here is a brief overview. Lee identified six distinct types of love.
Ludus
A playful approach to love. Relationships are treated like a game — the process of pursuit and the thrill of the chase matter more than commitment.
Pragma
A practical approach to love. Emphasis is placed on a partner's suitability — income, education, family background, and long-term compatibility.
Storge
A friendship-based approach to love. Shared interests, companionship, and spending time together are valued above all else.
Agape
A selfless approach to love. Joy comes from giving — devoting oneself to a partner's wellbeing and happiness.
Eros
An intuition-driven approach to love. Romantic expression, passion, and physical and emotional intensity are central to what love means.
Mania
An all-consuming approach to love. Once feelings develop, everything else fades into the background — love becomes the central focus of life.
How to Read Your Results
After completing the assessment, you will receive a result for each of the six love styles — rated as High, Moderate, or Low. Each style is accompanied by an explanation of its strengths and points to be aware of.
Recommended articles are also included for each style. We hope you find them useful.
How This Test Was Developed
Below is a detailed explanation of how this Love Style Assessment was developed. Please read if you would like a deeper understanding.
① Analysis of Prior Research
Prior research was reviewed as the first step in developing this scale. Lee (1974) [1] proposed the Color Wheel Theory of Love, which classified love behavior into six distinct types. Hendrick & Hendrick (1986) [2] subsequently developed the Love Attitudes Scale (LAS) based on Lee's typology. In Japan, Matsui et al. (1990) [3] developed a love style scale drawing on the LAS. These prior works served as the primary references in the development of this assessment.
② Question Items
Three questions were developed for each of the six love styles. A team of certified psychologists, clinical psychologists, and graduates of psychology master's programs reviewed and refined the question items. The final question items are as follows.
- ● Ludus
- 1. I enjoy the thrill of playing hard to get.
- 2. I enjoy watching a romantic connection develop over time.
- 3. I sometimes find myself attracted to more than one person at once.
- ● Pragma
- 4. When pursuing a relationship, I consider the other person's future prospects.
- 5. I tend to be cautious about pursuing someone whose life situation is unstable.
- 6. I pay attention to a person's professional status or educational background.
- ● Storge
- 7. I want a relationship with my partner that feels like a close friendship.
- 8. I want to be able to talk openly about anything, the way close friends do.
- 9. My ideal partner is someone I can enjoy shared hobbies and interests with.
- ● Agape
- 10. I tend to prioritize my partner's wishes over my own.
- 11. I am drawn to people who have vulnerabilities or struggles.
- 12. I genuinely enjoy devoting myself to the person I love.
- ● Eros
- 13. I believe physical intimacy is an essential part of a romantic relationship.
- 14. Physical affection and closeness are important to me in a relationship.
- 15. I want both myself and my partner to take care of our appearance.
- ● Mania
- 16. I tend to be jealous and worry about my partner being unfaithful.
- 17. Once I fall for someone, they stay on my mind constantly.
- 18. I sometimes worry that my partner will lose interest in me.
③ Scoring Criteria
● Number of Questions
6 factors × 3 questions each
● 3-Point Scale
Yes / Neutral / No — each response is scored accordingly
● High / Moderate / Low Threshold per Factor
5 to 6 High 3 to 4 Moderate 0 to 2 Low
For each style, the results include a description of key characteristics, points to be aware of, and recommended articles.
④ Evaluation of Results
For each love style, we provided an evaluation of approximately 1,000 characters covering key characteristics and points to be aware of. The content was developed based on prior research and the clinical experience of the authors.
⑤ Limitations of This Scale
This assessment has not been subjected to factor analysis or checks for reliability and validity. It reflects the professional judgment of specialists, but please note that it lacks sufficient statistical grounding and is not intended for use in academic research.
⑥ References
[1] Lee, J. A. (1977). A typology of styles of loving. Personality and Social Psychology Bulletin, 3, 172–182.
[2] Hendrick, C., & Hendrick, S. (1986). A theory and method of love. Journal of Personality and Social Psychology, 50, 392–402.
[3] Matsui, Y., Tokusa, T., Tatsuzawa, H., Okubo, H., Omae, H., Okamura, M., & Yoneda, Y. (1990). Development of a measurement scale for romantic love in young adults. Bulletin of Tokyo Metropolitan Tachikawa Junior College, 23, 13–23.
* Additional References
· Toyota, H., & Kishida, M. (2006). Development of a simplified love attitude scale for educational use. Research Bulletin of the Integrated Center for Education, 15, 1–5.
· Mizuno, K. (2006). Development of a romantic psychology scale and characteristics of romantic tendencies. Seisen Ronso, 14, 35–52.
About the Developers
Tatsushi Kawashima
Graduate School of Psychology, Mejiro University
National Licensed Psychologist (Japan)
Certified Psychiatric Social Worker (Japan)
Mikiko Kamei
Graduate School of Human Sciences, Waseda University
Certified Clinical Psychologist (Japan)
National Licensed Psychologist (Japan)